Rakuten GirlsAward 2026 Autumn/Winter: September 26 at Makuhari Messe, Marking Its 30th Anniversary

Article

One of Japan's largest fashion-and-music crossover events has confirmed its September date — and this year is a milestone one.

Date, Venue, and a 30th Anniversary

Rakuten GirlsAward 2026 Autumn/Winter takes place September 26 (Saturday), 2026, at Makuhari Messe Halls 1-3, with doors at 13:00 and the show starting at 14:30. This edition marks the 30th anniversary of GirlsAward.

What To Know

GirlsAward blends runway fashion with live music performances in a single show, making it a strong crossover event for fans who follow Japanese fashion, idols, and pop music together — and its 30th anniversary this year gives it added significance as a well-established, long-running fixture rather than a newer event.

GirlsAward's format — a fashion show that also functions as a full concert, with performers walking the runway alongside musical acts — reflects how Japanese fashion-and-entertainment events often blur genre lines more than their Western equivalents, closer in spirit to TGC (Tokyo Girls Collection) than a traditional runway show.

What Fans Are Saying

• "30 years of GirlsAward is a huge milestone."
• "Love that it's part fashion show, part concert."
• "Makuhari again — same spot as TGS."

Original Japanese

• 「GirlsAwardが30周年なんて感慨深い」
• 「ファッションショーと音楽ライブが一体になっているのがいい」
• 「また幕張、TGSと同じ場所」

Easy Japanese

「Rakuten GirlsAward 2026 AUTUMN/WINTER」が、9月26日に幕張メッセで開催されます。今年で30周年です。